Mountain Lion Downloaded Three Million Times in Four Days

Apple PR:

Apple today announced that downloads of OS X Mountain Lion have exceeded three million in four days, making it the most successful OS X release in Apple’s history. With more than 200 innovative new features, Mountain Lion is the ninth major release of the world’s most advanced desktop operating system and is available through the Mac App Store as an upgrade to Lion or Snow Leopard users for $19.99 (US).

“Just a year after the incredibly successful introduction of Lion, customers have downloaded Mountain Lion over three million times in just four days, making it our most successful release ever,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.

Mountain Lion is moving a little faster than Lion, which did a million downloads the first day and 76 days to hit 6 million downloads.

On Those Genius Ads

John Moltz gets it right:

It’s still a switcher-based game for Apple. In order to increase Mac sales, they have to get people to switch from Windows. Ads like these (if not necessarily these exact ads) are integral to the game plan.

Still, I can’t say the ads are great.

The First 48

Ina Fried:

Thanks to its easy download and low price, Apple’s Mountain Lion appears on pace to be one of the most quickly adopted operating systems in history.

After just its first 48 hours on the market, Apple’s new Mountain Lion already accounts for more than 3 percent of Mac Web traffic, according to numbers provided to AllThingsD by Web tracking firm Chitika.

Boom.

On the Mac App Store

Marco Arment:

But now, I’ve lost all confidence that the apps I buy in the App Store today will still be there next month or next year. The advantages of buying from the App Store are mostly gone now. My confidence in the App Store, as a customer, has evaporated.

Next time I buy an app that’s available both in and out of the Store, I’ll probably choose to buy it directly from the vendor.

I think the Mac App Store will continue to do well for regular consumers buying regular apps, but as a nerd who buys and uses nerdy programs, I’m only using the App Store when I have no other choice these days.

Carbon Copy Cloner Goes Commercial

Megan Lavey-Heaton at TUAW:

With the launch of OS X Mountain Lion, Carbon Copy Cloner has made the transition from donationware to commercial product. The cloning software that makes a bootable backup of your hard drive will be $29.96 until August 12, then the price rises to $39.95. A free 30-day trial is available.

To run CCC on Mountain Lion, you’ll need the new paid version. I use CCC all the time, and have no problem paying for it.

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