“At this year’s conference we are going to unveil the future of iOS and Mac OS,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “If you are an iOS or Mac OS X software developer, this is the event that you do not want to miss.”
Apple’s apparent focus on software in its WWDC announcement backs up what my own sources are saying about the annual conference. That is, expect a software show in 2011, not a hardware event.
I’ve been saying for months the iPhone 5 would be a fall release — it’s starting to look like I was onto something. Even if the iPhone 5 won’t ship until 2012 as some have suggested, this WWDC, Apple will remind us all that it thinks of itself of a software company that just happens to build hardware, too.