iLounge editor Jeremy Horwitz seems convinced that Apple is working on a stand-alone digital camera.
So, as briefly noted on Backstage, Apple appears to be working on a standalone camera – the third of three industries Jobs wanted to change.
These days, it seems like fewer and fewer people carry a dedicated, small standalone camera. While there is still plenty of space of DSLRs in the market, point-n-shoots have been replaced by smartphones for many.
Know what company is responsible for that?
Apple.
The iPhone — since the 3GS, in my opinion — has had a camera decent enough to rival low-end point and shoots. With the 4S, it even rivals more expensive models.
The iPhone is a good camera, but it’s even better because it’s the one already in your pocket. I’m not sure that a stand-alone product — even from Apple — will be able to recapture the market.
Of course, Apple used to have such a product, but that was a very different era in consumer electronics.
