Robert Leedham, writing at GQ:
“When you design an analogue watch with Snoopy, he’s a static character right?” says Paige Braddock, chief creative officer at Charles M Schulz Creative Associates. “So all you’re really focusing on is the hands and the arms. You wouldn’t believe the minutiae we go into to make them work at every angle, but going into this first meeting with Apple I was going I don’t even know if I’m smart enough to wear this watch.”
The lengths Apple went to make this work are wild.