Jason Snell has a big feature over at The Verge today:
This week, I asked Greg Joswiak, Apple’s senior vice president of worldwide marketing, the same question I asked Jobs for the Mac’s 20th anniversary and Schiller for the Mac’s 30th: as Apple adds yet more platforms and priorities, what does the Mac’s future look like?
No surprise, Joswiak gave me pretty much the same answer: “The Mac is the foundation of Apple… and today 40 years later it remains a critical part of our business,” he said. “The Mac will always be part of Apple. It’s a product that runs deep within the company, and defines who we are.”