Nintendo in Crisis⇢

John Siracusa:

A lot of things have to go right for Nintendo to get its mojo back. It’s worth reiterating: if the market for dedicated gaming hardware disappears, I fear it’s game over for Nintendo as we know it.

But if the time of the game console is not yet at an end (handheld or otherwise), then Nintendo has a lot of work to do. It needs to get better at all of the game-related things that iOS is good at. It needs to produce software that clearly demonstrates the value of its hardware—or, if that’s not possible, then it needs to make new hardware.

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The Colors of Apple⇢

Linus Edwards, writing about the rumored iPhone 5C, in context of the design of past Apple products:

I wonder if these new colorful iPhones, along with the more colorful iOS 7, is a signal that Apple is transitioning into another colorful phase, similar to that of the late 90s. I always found it strange how Steve Jobs pushed the colorful iMac and iBooks, yet completely turned away from those colors after only a few years. Maybe he saw that fashion and tastes change rather quickly and wanted to pivot and stay ahead of the game. The bright colors would soon become garish if Apple kept them too long, so Jobs took Macs in a completely different direction with neutral colors that would be more timeless and less at the whim of current fashion.

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The Calm Before the Storm

It’s no secret things have been quiet on the Apple front this year.

Short of Haswell-powered MacBook Airs and Logic Pro X, Apple’s PR archive for 2013 is basically quarterly results, shareholder payback information and WWDC announcements.

However, if my running list is correct, this is what we should see between now and December 31:

  • New iPhone(s?)
  • New iPad
  • New iPad mini
  • iOS 7
  • New Mac Pro
  • OS X Mavericks

If we assume Intel’s Haswell chips are ready to go, Mavericks may usher in new iMacs, Mac minis and/or new MacBook Pro with Retina display models. I’d say it’s safe to assume the iPod line will also be tinkered with before the holidays.

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App Cubby Rebrands, Announces App Changes

My friend David Barnard has announced today that his company, App Cubby has a new name:

I’m incredibly proud to announce that @appcubby is now @Contrast.

Contrast has a new app — named Perfect Weather — that will be shipping soon. The app looks great in its teaser video over on Instagram. Additionally, he announced that Gas Cubby has been sold to Fuelly.

David and the other guys over at Contrast are super nice guys, and I really enjoyed spending time with them at WWDC. I can’t wait to see what else they have cooking.

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The Prompt X⇢

_‘Federico’s back and you’re gonna be in trouble,
Hey now, hey now, Federico’s back
_ _Hey, he know’s that you’ve been cheating
_ And… you’re gonna get a beating.’

This week on The Prompt, Federico, Myke and I discuss our awesome fans, Apple and gaming and gold-colored iPhones. We close with Federico’s review of Editorial for iPad, a discussion about creating things on the Internet and my super power.

Sponsored by Squarespace (use code TALLYHO8 for 10% off) and Shutterstock (use code PROMPT8 for 30% off)

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22 Percent⇢

Zoe Fox:

Apple’s stock is up 22% since July 1 in anticipation of a Sept. 10 product launch.

I wonder what it will do after the event … historically, people get their hopes up running up to keynotes and the stock suffers afterwards. Still, it’s a nice run, and I think AAPL is finally getting back to where it should be.

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