The Verge’s Chris Ziegler makes the argument that with iOS and OS X probably moving to the San Francisco font — coupled with Apple’s recent naming scheme — “iPhone” doesn’t work anymore:
Disclaimer: This theory is definitely bunk, and I will surely be proven wrong both this year and next. But hear me out.
“i” is an endangered letter at Apple: the iBook died many years ago, and we now have Apple Watches on our wrists, not iWatches. iThings are passé.
I believe we’re ready for the Apple Phone. Not iPhone, not iPhone 6S, not iPhone 7… just Apple Phone.
I don’t disagree with Ziegler’s points, but I don’t see Apple changing the name of their most popular product any time soon. I think “iPhone” is here to stay.