Editor’s Note: This is a guest post by Joe Caiati. Joe works as an IT professional in New York City. He maintains a weblog called dot info and calls Twitter his second home.
Apple has gone through a cultural change. Yosemite and iOS 8’s tight integration was a large indicator of that. When Forstall and Browett were ousted, Apple promised an increase in collaboration throughout its teams. Many didn’t know exactly what that was going to be, but it’s become clear that Tim Cook wants less compartmentalization and more interactivity between all Apple channels – including retail.