Steve Jobs, on the eMate 300, in September 1997:
The Emate has a bright future - and it is for this reason that I am pulling it back into Apple - which has the resources to market and sell it much more broadly. You can imagine that a small spin-off company would not have such a large sales force or marketing budget. With the appropriate investments in sales and marketing, we hope that the Emate can become a great success.
It was canned five months later.