On App Store Business Models →

Underscore David Smith:

On November 8th it will have been eight years since my first app went live in the App Store. Back when I started I would have been gobsmacked to hear that eight years later I’d still be making my living solely from apps.

The App Store ecosystem today is wildly different from what it was back then. I launched my first app into a store of around 90k apps, today we have well over 2 million. Back then we didn’t have advertising networks, in-app purchases or subscriptions. You were free or paid, and if you wanted to make a living you pretty much had to be paid.

Today things are quite different.

As usual, David’s insight into these things is well thought out and well graphed.