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Relay FM #60: The Cola Wars and New Coke →

August 14, 2018 ⌘ Permalink Stephen Hackett

This time on Ungeniused:

At the height of a marketing battle with Pepsi, the Coca-Cola Corporation did the unthinkable and changed an American icon.

There is a lot more to the story of New Coke than I thought.

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by Stephen Hackett
512 Pixels is a blog covering Apple, computer history, space, design and other fine nerdery.
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