512 Pixels

Amazon and Whole Foods Deal Moves Forward ⇢

Amazon and Whole Foods have announced that the former’s acquisition of the latter will close on Monday, August 28. The companies say one of the immediate goals is to make Whole Food’s prices more affordable, starting next week.1

Then there’s this:

In addition, Amazon and Whole Foods Market technology teams will begin to integrate Amazon Prime into the Whole Foods Market point-of-sale system, and when this work is complete, Prime members will receive special savings and in-store benefits. The two companies will invent in additional areas over time, including in merchandising and logistics, to enable lower prices for Whole Foods Market customers.

It will be interesting to see how much of Amazon ends up in Whole Foods. Will products beyond food start to appear on shelves?


  1. These products are listed as being cheaper starting next week: bananas, organic avocados, organic large brown eggs, organic responsibly-farmed salmon and tilapia, organic baby kale and baby lettuce, animal-welfare-rated 85% lean ground beef, creamy and crunchy almond butter, organic Gala and Fuji apples, organic rotisserie chicken and the Whole Foods branded butter. ↩︎

Apple Announces Data Center in Iowa ⇢

Over at Apple Newsroom:

Apple today announced plans to build a 400,000-square-foot, state-of-the-art data center in Waukee, Iowa, to better serve North American users of iMessage, Siri, the App Store and other Apple services. Like all Apple data centers, the new facility will run entirely on renewable energy from day one.

Apple’s investment of $1.3 billion will create over 550 construction and operations jobs in the Des Moines area, and the company is contributing up to $100 million to a newly created Public Improvement Fund dedicated to community development and infrastructure around Waukee.

Report: Apple Scales Back Self-Driving Car Plans ⇢

Daisuke Wakabayashi at The New York Times is reporting that Apple is dialing back its self-driving car dreams, after hiring scores of employees under the banner of “the next big thing:”

These days, Apple’s automotive ambitions are more modest. The company has put off any notion of an Apple-branded autonomous vehicle and is instead working on the underlying technology that allows a car to drive itself. Timothy D. Cook, the company’s chief executive, said in an interview with Bloomberg in June that Apple is “focusing on autonomous systems.”

A notable symbol of that retrenchment is a self-driving shuttle service that ferries employees from one Apple building to another. The shuttle, which has never been reported before, will likely be a commercial vehicle from an automaker and Apple will use it to test the autonomous driving technology that it develops.

This system — dubbed PAIL for Palo Alto to Infinite Loop — would still give Apple a platform on which to develop self-driving tech, albeit with far lower stakes.1

Compare this to some of the things this story claims the Project Titan team had been working on:

  • Silent, motorized doors
  • Interiors devoid of driving controls like pedals and steering wheels
  • An improved, less-bulky Lidar system
  • The possibility of using spherical wheels for better lateral movement

Wakabayashi goes on to detail some of the trouble at the center of the now-shrinking project:

There was disagreement about whether Apple should develop a fully autonomous vehicle or a semiautonomous car that could drive itself for stretches but allow the driver to retake control.

Steve Zadesky, an Apple executive who was initially in charge of Titan, wanted to pursue the semiautonomous option. But people within the industrial design team including Jonathan Ive, Apple’s chief designer, believed that a fully driverless car would allow the company to reimagine the automobile experience, according to the five people [familiar with the matter].

I’m of two minds when it comes to reading this. If technology companies do end up making the transition to being transportation companies, Apple may now be behind the likes of Google and what’s left of Uber. Would the company face serious trouble in the future if they can’t make the jump like its peers, or is this new focus on “technology systems” enough to keep it in the game?

However, I think it’s clear that Project Titan was a distraction to the company. There’s not much in the way of hard evidence of that, but as this has wound down, Apple’s actual products have seemed to receive more attention. If this is indeed the case, I’m glad to see a return to form when it comes to updating things like Mac hardware.

Either way, it sure is interesting to read about what’s going on behind those closed doors. Every big company has big projects that don’t end up living up to the original idea; Apple’s are just usually more secretive.


  1. Assuming, of course, PAIL proves to be safe for employees to use every day. ↩︎

CrashPlan Exits Consumer Market ⇢

Code42:

Code42, the leader in cloud-based endpoint data protection and recovery, announced today that it will focus exclusively on businesses and organizations large and small and will discontinue its offering for personal consumer backup. The small business, education and enterprise markets have proven to be significant growth areas for the company.

Code42 will honor all existing CrashPlan for Home subscriptions, and will wind down support of CrashPlan for Home on Oct. 22, 2018. Its consumer customers will be offered extended subscriptions and special discounts throughout the transition, as well as dedicated support, resources and choices to transition to a new backup solution. To do this, Code42 selected Carbonite as its exclusive referral partner for CrashPlan for Home customers, offering a seamless transition path for those looking for personal backup.

If you’re a CrashPlan customer, check out Backblaze. It’s a million miles better than Carbonite, at least on macOS. I’ve been really happy with them for years after having nothing but problems with the CrashPlan app for Mac.

via Joe Kissell at TidBITS

Zapier Announces Alfred Integration ⇢

I’ve had CMD+Space mapped to Alfred for as long as I can remember. It’s one of those things that makes my computer feel broken if it isn’t running.

Over the last six months, Zapier has become that way too, at least on the web. I have it slinging data into spreadsheets and Todoist on a daily basis.

And now they can talk to each other. I haven’t played a ton with this yet, but the possibilities are exciting. Now using my Mac’s keyboard, I can feed data into a workflow, taking advantage of the 750 apps that Zapier interfaces with. Big thumbs-up from me.

Connected #156: Planet of the Podcasts ⇢

I missed Connected this week, but the episode is a good one:

Myke and Federico discuss Apple’s supposed budget for original content, reviews of the Essential Phone, Apple’s iOS 11 marketing videos, and Federico’s unexpected trip to the Genius Bar.

My thanks to our sponsors: