…but as you can probably imagine, that verified badge cost someone a mere $8. Jordan Liles has more:
On Nov. 10, 2022, a Twitter account with a “verified” checkmark badge and a display name of “Eli Lilly and Company” tweeted, “We are excited to announce insulin is free now.” The account’s handle was @EliLiIlyandCo. However, this was nothing more than a parody account, as its bio clearly said.
The message was engaged with tens of thousands of times. At last check, it was nearing 20,000 combined reweets, quote tweets, and likes.